Case Study

AI-Driven Chatbot for a Media Company by CloudThat

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Industry 

Media/Entertainment Industry

Expertise 

Amazon Lex, Amazon S3, AWS Lambda, Amazon CloudFront, Amazon Bedrock

Offerings/solutions 

Developed a multi-language AI chatbot optimized with AWS and validated.

About the Client

The client is a global on-demand video streaming platform dedicated to Bengali entertainment. Offering a diverse selection of content, including Bengali classics, blockbusters, documentaries, short films, and exclusive original web series, the client strives to be the premier destination for Bengali entertainment worldwide.

Highlights

90%

Response Accuracy across English, Bengali, and Benglish

Around 99.9%

Scalability and Performance

99.9%

Compliance with security protocols

The Challenge

The customer wanted to improve user engagement by implementing an interactive chatbot that could understand and respond in English, Bengali, and Benglish. The challenge was to create a scalable, intelligent solution capable of processing multilingual queries, delivering real-time accurate responses, and integrating seamlessly with their existing platform. Additionally, the chatbot needed to support both text and voice interactions while ensuring a secure and efficient knowledge base for content retrieval.

Solutions

  • Deployed an interactive chatbot UI with Amazon Lex and AWS CloudFormation.
  • Integrated Amazon Bedrock (Haiku 3.5 model) for multi-language responses.
  • Stored knowledge base in Amazon RDS Aurora PostgreSQL for efficient search.
  • Used Amazon S3 for storing knowledge base documents.
  • Enforced security with AWS IAM to control chatbot access.

The Results

An Interactive, Intelligent, and Seamless AI-driven chatbot experience.

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